Founded in 1995, Almasa IT Distribution FZCO (Almasa ITD) is a member of Almasa group of companies.

The rapid expansion and commitment to service excellence has positioned Almasa ITD as the market leader in the Middle East and Africa (MENA) and the resellers' first choice for sourcing IT products. Almasa ITD represents an array of world leading brands such as Asus, Seagate, Acer, HP, AMD, Intel, Nvidia, Lenovo, LG, Dell, Fijutsu, Blackberry and other leading brands.

With an experienced team of over 150 professionals representing over 20 nationalities, at Almasa ITD we focus on delivering superior service to all our customers. The diversity of our workforce enables us to understand local market requirements and deploy appropriate corporate resources to maximize customer value accordingly.

Almasa ITD continuously strives to extend geographical coverage of its business and at the same time increase customer values and enhance the efficiency of how customers do business with us. Building close relationships with leading vendors throughout the world and local professional resellers, we develop our business with the ambition to secure a satisfying profitability for all partners within the business channel. Headquartered in Dubai, with its main logistics hub in Jebel Ali Free Zone, Almasa IT Distribution provides in-country services in Saudi Arabia, Kuwait and Iraq.


Our Mission

Almasa continuously strives to improve the performance of its businesses and attain its vision. Our strategy is to develop the right vision for each business unit, recruit the right people to manage these units and empower them with the right resources to achieve their objectives.

Our Vision

The Almasa Vision statement is based on principles that inspire the group and its staff. To improve people' lives whether at home or in the workplace and to spread technology by bringing it closer to people and businesses so it is more useable, affordable and effective. To create profitable businesses that achieves high levels of growth, and has the potential to be among the top in their chosen segments.